Around 150 veterinarians, production managers, distributors, academics and animal health industry personnel participated in each of the meetings, organized by Pfizer Poultry Health and the Pfizer Animal Health affiliate. The key industry decision makers in each country viewed presentations by respected avian researchers, including Professor Jagdev Sharma, from the Biodesign Institute of Arizona State University, who is known around the world for his work in avian immunology.

Dr Sharma told delegates that a good understanding of the avian immune system is an important factor in optimizing bird performance and commercial success.

Dr Alan Avakian, who has conducted extensive research for Pfizer Poultry Health, spoke about the development and global field use of Bursaplex®, a unique approach to infectious bursal disease control. Delivered either in ovo or at day of hatch, Bursaplex has a ground-breaking mode of action that helps provide lifelong IBD protection to broilers in a single dose.

According to David Kelly, director of global biological and pharmaceutical marketing for Pfizer Poultry Health, the meetings provided a valuable opportunity to bring together a diverse group of customers, industry experts and leading researchers to discuss issues that are important to their day-to-day operations.

“We were very pleased with the dialogue established from the recent customer seminars in Indonesia and Thailand,” he said. “Pfizer Poultry Health is committed to meeting the needs of our global customers, and we were fortunate to have an opportunity to collaborate with our global colleagues in Asia.

“In particular, we were very fortunate to have Dr Sharma supporting these meetings, considering the wealth of knowledge and research he brings to the industry.”