High Beef, Pork Prices Provide Competitive Edge to Broiler Meat

JAPAN - Post expects high market prices for beef and pork could persist in 2014, providing a competitive edge to relatively low-priced broiler meat in Japan’s increasingly flexible animal protein market.
calendar icon 9 September 2014
clock icon 2 minute read

Post projects Japan’s 2014 total annual poultry consumption to remain near the 2013 record high level of 2.21 million metric tons (MT).

In response to a major food safety incident, a modest number of Japan’s traditional poultry end users are cutting back on imports from China.

As raw products from Thailand began to arrive in February 2014, a partial shift within Thailand’s export lineup away from prepared products towards highly portion-controlled raw broiler meat cuts has begun to emerge.

Thailand and Brazil appear likely to compete for Japanese raw broiler meat market share in the years ahead, while Russia’s increasing reliance on Brazilian and possibly Thai suppliers could have significant impacts on raw broiler meat price offers in Japan in 2014 and 2015.

Further Reading

You can view the USDA GAIN: Japan Poultry and Products Annual 2014 report by clicking here.

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