Animals First, Productivity Always05 March 2015
US - 'Animals first, productivity always' is the business philosophy of Arm & Hammer Animal Nutrition, which now includes Vi-COR.
Arm & Hammer Animal Nutrition, which now includes Vi-COR™, is a world-class manufacturer of fermented yeast-based feed ingredients and refined functional carbohydrates™ (RFC™) for dairy, beef, poultry and swine.
Arm & Hammer acquired Vi-COR effective January 2015. Prior to the acquisition, Arm & Hammer was a NAFTA-based business primarily in the dairy industry. Vi-COR, also heavily invested in the dairy business, brings multi-species access to the Arm & Hammer brands.
What does the purchase of Vi-COR mean to ARM & HAMMER?
Vi-COR is very active in the US but has also delivered success in more than 70 countries. Globally, the acquisition gives Arm & Hammer the opportunity to deliver their renowned, strong US brand to other countries through the VICOR distribution system.
It also gives Arm & Hammer the chance to expand into beef, swine, poultry, aquaculture and other species where Vi-COR is already active.
What benefit does the acquisition bring to agriculture?
The acquisition brings two well-recognised and strong companies under one brand with leading-edge technologies and one focus – 'Animals First. Productivity Always'. Agriculture will benefit from both the focus and technologies as the company brings producers science-proven, innovative solutions designed to improve performance and productivity.
What does this acquisition mean to producers and customers globally?
The Arm & Hammer and Vi-COR combined product portfolio brings producers an all-natural product line-up that will benefit farmers and ranchers around the world.
The portfolio brings all-natural solutions that improve animal performance, productivity and overall health, resulting in a more natural end-product that consumers are now demanding.
What excites you most about the acquisition?
The acquisition combines market-leading technologies and a technically skilled team. The company's field and R&D teams provide a highly effective platform to help producers improve animal productivity across multiple production species and position the company even better for future researched-based product development.
In all, the company is in a stronger position to help everyone win – its team, its customers and ultimately, the consumer. What could be more exciting than that?
What can we expect for the future from ARM & HAMMER related to products and services?
The Arm & Hammer Animal Nutrition team will continue to advance its leadership position globally, delivering innovative products and services that help producers improve animal productivity - naturally and sustainably.