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British Chicken Franchise Roosts in South Africa

19 July 2017

SOUTH AFRICA - Southern Fried Chicken, a UK brand with some American heritage at the roots of its recipes, recently expanded into the South African market with its first store opening at 9 Long Street, Cape Town.

According to BizCommunity, the British franchise says it only makes meals using "real chicken" and filtered oil, and offers a "real, juicy alternative to over-priced, oily, and dry cuts often on offer".

The chicken is said to arrive fresh (not frozen), is cut and then lathered in pressure-fried crunchiness using the secret Southern Fried Chicken recipe with imported herbs and spices.

Says Andrew Withers, chairman, "South Africans might think they are spoilt-for-choice when it comes to all the options of chicken meals currently on offer, but the quality of our dishes proves that another chicken franchise in South Africa is indeed a necessity.

"We go back to the old-school way of ensuring that chicken is the ‘hero’ of every dish on our menu. The quality and goodness of our chicks make us stand-out. We use only real, fresh chicken, prepared in a good, honest way."

The menu comprises fresh, Halaal dishes in five flavours: Lemon & Herbs, Mango & Lime, Piri Piri - Mild, Piri Piri - Hot and Piri Piri - Extra Hot. Menu items range from burgers to bucket-deals and wraps – prepared in the signature fried method or grilled.

In store, customers will also find complimentary Wi-Fi and Lavazza coffee on offer.

ThePoultrySite News Desk

Top image via Shutterstock





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