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Aviagen celebrates first Ross 140 Club Award in Saudi Arabia

26 March 2018
Aviagen

Ross 140 and 400 Clubs continue to grow and develop in Middle East, reflecting top skill and commitment of region.

Aviagen® recently welcomed Agricultural Development Company (ADC) to the Ross® 140 Club. ADC earned membership in the prestigious club for its outstanding achievement of 153 Ross 308 chicks to 62 weeks at its Odaizi Farm, representing the first Ross 140 Club member from the Kingdom of Saudi Arabia.

Rewarding outstanding Ross performance

As its name implies, the Ross 140 Club recognizes breeder performance of 140 chicks per hen housed. The Ross 140 Club and its counterpart on the broiler side, the Ross 400 Club, are intended to commend the outstanding stockmanship and dedication needed to tip the scale on the performance of Ross broiler breeding stock.

ADC was honored during a special ceremony at VIV MEA, which took place Feb. 5-7 in Abu Dhabi, United Arab Emirates. ADC is a customer of the Ross distributor for the Kingdom of Saudi Arabia, Pure Breed Poultry Company. As an award winner ADC joins a growing network of Ross 140 Club members throughout the Turkey, Middle East and Africa (TMEA) region.

“Congratulations to ADC for the excellent results with Ross 308 parent stock,” said Bulent Tanyildizi, Ross Sales Manager, MEA. “This impressive performance can be reached when the genetic performance of our birds is optimized through excellent management and hard work. Our tradition at Aviagen is to regularly recognize and reward the success of our valued distributors’ customers, and the expansion of Ross club memberships throughout TMEA confirms the growing success. I’ve seen that each new club entry gives confidence to other Ross Parent stock customers demonstrating the performance possible with the superior Ross bird. We look forward to welcoming more TMEA poultry operations to the 140 clubs.”

Pure Breed CEO Moeen Alkhatib added, “I am very pleased that Aviagen and Pure Breed acknowledge this great achievement of ADC on Onaizi farm, and delighted to have the opportunity to congratulate Mr. Sajid, Mr. Wail and Mr. Hazem from ADC senior management at VIV MEA. ADC’s accomplishment is a great example and encouragement to our Ross Customers in the Kingdom of Saudi Arabia.”

About Aviagen

Aviagen® is a global poultry breeding company that develops pedigree lines for the production of commercial broiler chickens under the Arbor Acres®, Indian River®, and Ross® brand names. The Rowan Range® and Specialty Males® are specialty breeding stock from Aviagen that offer greater flexibility for customers to meet specific or niche market requirements. The company is based in Huntsville, Alabama, USA with a number of wholly-owned operations across the United Kingdom, Europe, Turkey, Latin America, India, Australia, New Zealand, and the U.S., and joint ventures in Asia. Aviagen employs more than 3,900 people and has a distribution network serving customers in more than 100 countries.

For further information, please visit www.aviagen.com.


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