Global poultry leaders meet at Petersime HQ for a look into the future

The poultry world is continuously evolving, but one thing is for sure: keeping on top of the latest developments is key. That’s what brought together a group of poultry leaders out of 19 different countries for the Poultry Performance Conference in Belgium.
calendar icon 31 October 2018
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Petersime cares about sharing knowledge and insights. Not only on the operational level, for which the Operational Excellence Days are being organised worldwide. Also, on a broader and strategic level, like gaining insights in the worldwide poultry industry and discovering the challenges we’re facing today. Through education, networking and lively discussions, we aim to inspire, connect and energise the poultry community globally.

This is exactly what happened during the 3rd edition of the Poultry Performance Conference. On Thursday 6 and Friday 7 September, the leading lights of renown poultry players worldwide joined together in the town of Sint-Martens-Latem, nearby the Petersime headquarters. Their common goal? Keeping track of the latest challenges and potential solutions to ensure the poultry value chain can meet the demands of the future.

Some of the hot topics of this exclusive 2-day conference: What’s the global poultry outlook? How to feed and not eat the world? What are the perspectives and challenges for poultry breeding? And what about the ‘golden rules of incubation’? Are these still relevant? The speakers weighed in on both the problems the industry is facing and possible solutions.

But most importantly, did the topics meet the expectations of the attendees? Mr Claudio Ambrogio from Aviagen Italia affirms: “If it met my expectations? Of course, it was even better than I expected it to be! The atmosphere was really open-minded, totally different in comparison to other events. I learned a lot and I had a smooth experience. The event was very well-organised.”.

Mr Arkadiusz Rydellek from Park Drobiarski, top producer of broiler chicks on the Polish market was thrilled as well: “It was really enriching to meet people from the same business, facing the same challenges, but from the different countries.”

Mr Yang Changsuo from China National Poultry Center, Consultant at Xiao Ming, was ecstatic and commented: “This conference shows the added value Petersime provides to its global customers on a service level. We got 7 wonderful speeches and all attendees participated positively in the discussions. I really learned a lot. Besides, I am grateful that I had the chance to visit the Petersime headquarters and talk to technicians as well as people from the customer care department. I’m deeply impressed.”

Olav Boel, Chief Commercial Officer at Petersime, is satisfied: “We are proud to have hosted this exclusive international conference and are delighted to have witnessed the vivid interaction from and between the participating key industry leaders themselves, coming from all parts of the world. It’s clear that the industry faces many common challenges. We are happy to hear from the participants that the Poultry Performance Congress was a suitable and enjoyable platform to address and discuss these long-term challenges amongst their peers, stepping away for 2 days from of their daily operation.”

Looking back on this truly successful edition, we are convinced to continue organising this conference. We already look forward to discussing the outlook and future challenges of the poultry industry worldwide together with you in 2019.

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