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Poultry Industry News By Category: Marketing Poultry
11 February 2019
USPOULTRY debuts 360° virtual reality experience at 2019 IPPE
New virtual reality system allows consumers to obtain information on how turkeys are raised in the US...
15 December 2018
British Lion eggs to make a big splash with Tom Daley in 2019
UK, 15 December 2018 - British Lion eggs is diving into a partnership with double World Champion and social media megastar Tom Daley as part of a £1 million+ marketing campaign for 2019 to drive the continued growth of egg sales and increase awareness...
27 November 2018
New poultry facility to be most technologically advanced in the world
Maple Leaf Foods has announced plans to build a $660 million value-added fresh poultry facility in London, Ontario....
23 November 2018
Farmers urge British consumers to mix it up on Stir-up Sunday
Free range egg farmers across Britain are urging the public to mix it up when it comes to the size of eggs they use in their Christmas pudding recipes this Stir-Up Sunday....
Salmonella prevention webinar to support UK caterers
The Royal Society of Public Health is running a webinar into the cause and prevention of salmonella on 14 January 2019, highlighting the food safety benefits of using British Lion eggs....
22 November 2018
Opportunities for UK organic sector abounds, but new ag policy will be critical
UK, 22 November 2018 - British consumers are increasingly moving towards organic food but the industry must work together to capitalise on the full growth potential of organic in the UK, delegates of the UK Organic Congress were told...
15 November 2018
USDA sued over insufficient certification of labelling claims
Yesterday (14 November), the Animal Welfare Institute (AWI) sued the US Department of Agriculture for its unreasonable delay in responding to a 2014 AWI petition, which asked the agency to require independent certification of certain animal raising label...
31 October 2018
Papers published on potential benefits of eggs for older people
UK - 1 November 2018: Two new papers have been published investigating how eggs could offer an opportunity to increase protein intake and help prevent muscle decline in older people, based on research by a team at Bournemouth University, part-funded by...
19 October 2018
Foster Farms debuts QR code virtual assistant in fresh chicken case
USA - Foster Farms introduces DORI, a new, interactive on-package QR code that is designed to make shopping for chicken easier. In her friendly Bitmoji style, DORI connects consumers to exclusive savings, more than 500 fresh chicken recipes, a guide to...
17 August 2018
Changing the face of the Australian poultry industry
Australian Eggs and CSIRO have combined forces in a new study designed to change poultry farming practices to match public expectations of welfare and quality...
16 August 2018
Turkey To Go celebrates sixty years at the fair
Turkey To Go, the Minnesota Turkey Growers Association’s (MTGA) food stand at the Minnesota State Fair, is celebrating 60 years of selling delicious turkey products to fairgoers...
15 August 2018
What's new at the annual Caribbean Poultry Association ITS?
The Caribbean Poultry Association registered in Jamaica with secretariat in Trinidad & Tobago will hold their 5th annual International Technical Symposium in Suriname this September...
14 August 2018
Price increase “desperately needed” as British egg producers are pushed to the brink
Free range egg producers in Britain are calling for an immediate price increase as the cost of feed continues to rise...
26 July 2018
National Chicken Council: food transparency and immersive virtual reality
USA - With nearly 90 percent of consumers interested in additional information about chicken, new 360° virtual tours of chicken production in the US satisfies consumers’ hunger for more...
17 July 2018
SaladStop! joins global cage-free egg movement
GLOBAL - SaladStop!, Asia’s leading healthy food chain, is joining the global cage-free movement with a commitment to use exclusively cage-free eggs in its supply chain by 2025...
07 June 2018
It’s all a matter of taste
Aviagen investigates the science of chicken flavour with Scotland’s Rural College....
22 February 2018
IPPE Insights: MSD Animal Health shares innovations, pipeline
If you weren't able to make it to the International Poultry and Processing Expo (IPPE), Taylor Barbosa, head of global poultry with MSD Animal Health, shares event and booth highlights, new product innovations and a mention to the future pipeline. ...
02 February 2018
Maple Leaf Farms celebrates 60 years in the poultry business
LEESBURG, IN, 1 February 2018 – Maple Leaf Farms, a fourth generation family owned poultry company, is celebrating its 60th anniversary in 2018 with a year-long look back at its history with employees and business partners ...
19 January 2018
O&T Farms announces organic feed ingredient
O&T’s organic linPRO® provides the natural way to enrich eggs or chicken with Omega-3s...
18 January 2018
Farmers Union urges restoration of organic livestock welfare standard
NFU board says consistency issues threaten viability of organic family farmers....
15 January 2018
RSPCA ask supermarkets to join M&S in commitment to improve chicken welfare
The RSPCA celebrated on Saturday the news that Marks & Spencer has committed to a huge improvement in chicken welfare and is urging other supermarkets and retailers to follow suit....
Why did the chicken cross the road?
To get to the Scottish National Poultry show!...
09 January 2018
Cobb Celebrates Success as Asia Pacific Breed of Choice
A significant expansion in Asian Pacific sales of the Cobb500 broiler breeder during the past three years has led Cobb to become the region’s breed of choice for the first time. The Cobb Asia team recently gathered at Palawan in the Philippines to celebrate...
08 January 2018
Olympic Gymnast Champions #EggsMyWay Campaign
UK - Reigning Olympic champion gymnast Max Whitlock is spearheading a crack team of high-profile ambassadors, in a £1m plus recipe marketing campaign with the theme #EggsMyWay to promote the culinary and health benefits of eggs in 2018....
21 December 2017
Iran Among Biggest Chicken Producers
IRAN - Iran produces over 2 million tons of chicken annually, standing among the biggest producers of chicken in the world, deputy agriculture minister Hassan Rokni said....
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