ThePoultrySite Statistics
Below is a summary of the visitor statistics for ThePoultrySite.com from 2005 onwards.
ThePoultrySite has continued to grow since launch and since 2005 the site has seen average visitor numbers grow 22%, unique IP's grow over 32% and the number of pages viewed increase by massive 64%. With thousands of pages of freely available industry information updated daily, and
an average of over 130,000 monthly industry visitors, ThePoultrySite offers a superb platform for the industry professional and advertiser alike.
### MORE VISITORS READING MORE PAGES ###
| ThePoultrySite.com Web Site Statistics - 2008
|
| Month |
Visitors |
Page Impressions |
"Hits" |
Unique IP's |
| May 2008 |
159,969 |
693,549 |
11.1 million |
82,437 |
| April 2008 |
172,240 |
677,460 |
10.8 million |
78,960 |
| March 2008 |
169,938 |
630,328 |
10.0 million |
76,151 |
| February 2008 |
139,117 |
512,499 |
8.2 million |
65,909 |
| January 2008 |
149,324 |
556,986 |
8.9 million |
69,853 |
| ThePoultrySite.com Web Site Statistics - 2007 |
| Month |
Visitors |
Page Views |
"Hits" |
Unique IP's |
| December 2007 |
115,213 |
423,242 |
6.8 million |
51,556 |
| November 2007 |
138,097 |
539,498 |
8.6 million |
63,506 |
| October 2007 |
136,181 |
527,154 |
8.4 million |
59,656 |
| September 2007 |
118,850 |
418,139 |
6.7 million |
54,672 |
| August 2007 |
134,532 |
453,957 |
7.3 million |
54,063 |
| July 2007 |
159,228 |
512,678 |
8.2 million |
54,942 |
| June 2007 |
159,640 |
470,023 |
7.5 million |
53,180 |
| May 2007 |
147,522 |
418,589 |
6.7 million |
55,795 |
| April 2007 |
151,051 |
414,820 |
6.6 million |
54,142 |
| March 2007 |
145,130 |
430,875 |
6.9 million |
46,747 |
| February 2007 |
131,237 |
342,841 |
5.5 million |
42,751 |
| January 2007* |
133,811 |
325,362 |
5.2 million |
40,063 |
| AVERAGE |
139,208 |
439,765 |
7.0 million |
52,589 |
| TOTALS |
1,670,492 |
5,277,178 |
84.4 million |
631,073 |
| |
TOTAL RETURNING UNIQUE IP's |
90,450 |
| ThePoultrySite.com Web Site Statistics - 2006 |
| 2006 |
Visitors |
Page Views |
"Hits" |
Unique IP's |
| AVERAGE |
142,400 |
321,400 |
5.1 million |
48,300 |
| TOTALS |
1,708,900 |
3,856,300 |
61 million |
579,900 |
| |
TOTAL RETURNING UNIQUE IP's |
83,900 |
| ThePoultrySite.com Web Site Statistics - 2005 |
| 2005 |
Visitors |
Page Views |
"Hits" |
Unique IP's |
| AVERAGE |
115,200 |
266,350 |
3.7 million |
39,200 |
| TOTALS |
1,382,400 |
3,196,300 |
44.7 million |
470,500 |
| |
TOTAL RETURNING UNIQUE IP's |
68,100 |
The data from 2005 and 2006 is collated from the monthly log files produced by the web server. The data has been filtered to remove visiting spiders and web-bots.
* A New version of the web site was launched in September 2006, complimented by a dedicated site wide statistical analysis package which came online January 2007 (see below for more detail).
Visitor Breakdowns:
The following visitor breakdowns come from three sets of data:
- Registered users,
- Newsletter Subscribers and
- Geographical Page view statistics (identified locations only, based on Q1 2007 figures).
As of March 2007 the registered users database included over 12,300 entries and ThePoultrySite's free weekly newsletter was sent out to over 11,500 subscribers. The site's visitor and page view numbers are shown above.
The breakdown is as follows:
By Geographical Region (as at March 2007)
| Region |
Newsletter |
Registration |
Site Visitors |
Average |
| North America |
19% |
27% |
33% |
26% |
| Europe |
19% |
19% |
31% |
23% |
| Asia |
30% |
26% |
15% |
24% |
| Middle East/Africa |
25% |
22% |
14% |
20% |
| Latin America |
4% |
3% |
4% |
4% |
| Oceania/Pacific |
3% |
3% |
3% |
3% |
By Occupation (as at March 2007)
| Occupation |
Newsletter |
Registration |
Average |
| Poultry/Egg Production |
35% |
31% |
33% |
| Veterinary/Poultry Health |
17% |
15% |
16% |
| Breeding and Genetics |
5% |
6% |
6% |
| Industry Consultant |
4% |
4% |
4% |
| Feed/Nutrition |
4% |
4% |
4% |
| Food Industry/Processing |
6% |
7% |
7% |
| Education/Student |
6% |
7% |
6% |
| Government/Research/Extension |
2% |
3% |
2% |
| Other/Allied Industries |
21% |
23% |
22% |
By Position (as at March 2007)
| Position |
Newsletter |
Registration |
Average |
| Management |
45% |
41% |
43% |
| General |
26% |
32% |
29% |
| Technical |
22% |
20% |
21% |
| Sales |
7% |
7% |
7% |
Compilation of statistics
The statistics from January 2007 are produced by a dedicated site wide statistical analysis package which physically counts and records the actual numbers as part of a visitor's browsing activities. It also automatically identifies all visiting spiders and web bots and precludes them for the numbers. This method of producing the statistics is far more accurate as it does not rely on software and filters "interpreting" the log files, which is inherently inaccurate and usually results in very inflated figures.
The website statistical data for 2005 and 2006 was collated from the monthly log files produced by the web server and analysed using the proprietary software
123 Log Analyser v3.10. The software is programmed to filter the data prior to analysis to remove the
major visiting spiders/bots.
The statistics for this period were revised (downwards) occasionally due to unidentified spiders and newly applied filters. Both automatic and manual filtering of the raw log files causes the raw statistics to be revised downwards considerably. Such filtering is needed to take account of extraneous factors that boost the log statistics erroneously. A completely new version of ThePoultrySite was launched September 2006, with a new, more accurate, statistics package running from January 2007, with additional upgrades to visitor number reporting in August 2007.
