AB Vista has Success at SPACE

3 October 2012, at 2:45pm

FRANCE - Global feed micro-ingredients company AB Vista made its presence felt in the French market at this year’s SPACE trade fair – with a bigger, busier stand than ever. Held from 11 to 14 September in Rennes and now in its 26th year, the livestock farming event attracted more than 109,000 industry players and decision-makers from 110 countries around the world.

Since first exhibiting at SPACE three years ago, when it had just entered the French market, AB Vista has quadrupled the size of its stand. A constant stream of visitors throughout the event demonstrated increased recognition of the company on both a French and international level.

SPACE 2012 proved a particular draw for livestock breeders interested in technology and high performance – making the fair a perfect fit with AB Vista’s innovative and performance-enhancing product range. Notably, the event was also the setting for the first speech on agriculture by new French President Francois Hollande.

Ari Kiviniemi, Global Sales Director, AB Vista, said: “I am delighted with the interest shown in AB Vista at SPACE 2012. During my first day on the stand I spoke to visitors for nine hours without a break, making it one of my busiest days at an expo ever. It shows what a long way we’ve come in the French market in just a few years.