Pas Reform Appoints New Representative for UK, Ireland

UK & IRELAND - Pas Reform Hatchery Technologies has appointed Peter Furlong as its representative in the UK and Ireland.
calendar icon 2 July 2014
clock icon 2 minute read

Formerly production director of P.D. Hook Hatcheries, Peter Furlong brings a wealth of hatchery and poultry management experience to the role, which aims to further Pas Reform’s successful international expansion in Europe.

Pas Reform
Peter Furlong

With a family background in farming, Mr Furlong says he has watched Pas Reform go from strength to strength over the years under the direction of a strong, dedicated management team.

He said: “Pas Reform’s unique, innovative Smart™ technologies have made the company a world leader in single stage incubation.

“This, together with new innovations in hatchery automation and climate control systems, put Pas Reform in pole position as a single source supplier for the poultry industry and I am delighted to have this opportunity to contribute to the Company’s growth in the future.”

Pas Reform’s CEO, Bart Aangenendt, said of Mr Furlong's appointment: “With more than a decade of hatchery experience, Peter understands the challenges that face hatchery owners in the future.

“His appointment will bring exceptional customer care and service to our customers in the UK and Ireland.”

Peter Furlong took up his new post on 1 July and can be contacted by e-mail.

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