The Technical Forum was opened by Olivier Rochard, MD of Hubbard, who focused on the Hubbard theme ‘Less Feed, More Meat’. Presentations on breeder level included ‘accumulated bodyweight and breeder maturity’ by Dr. Eric Bonjour, ‘lighting techniques to boost peak production and persistency’ by Kabir Ehsanul and ‘the use of scratch grain and grit to improve intestinal health’ by Alastair Lewin.

Dr. Costas Constantinou addressed ‘respiratory challenges in broilers’ and Jacky Michard shared his practical experiences of ‘broiler performance in Asia using different energy & amino acid levels’ followed by Claude Toudic who explained an important topic seen more and more in the field about ‘emerging meat quality defects in broilers’.

The importance of ‘ensuring water quality’ was highlighted by Dr. Olivier Leon and hatchery specialist Stephane Hémon went into detail about ‘water loss management and chick quality’. Yann Thoueille, Global Director of QA/QC, gave his view on ‘operational management of traceability’ to the attentive audience.

The informative 1-day forum ended with an ‘update on Hubbard’s R&D’ by Yves Jego, R&D Director of Hubbard, and a discussion and wrap up by Hubbard’s Business Director Asia David Fyfe who concluded that this successful Hubbard Technical Forum definitely will see a sequel as Hubbard is fully committed to share its technical knowledge with its strongly growing customer base in the area.

After the lectures all attendees could enjoy a nice reception and dinner giving them a perfect chance to get to know each other and exchange practical experience and knowledge.