Vepymo and Hendrix Genetics Reinforce Their Strategic Collaboration

BELGIUM - Hendrix-Genetics is acquiring a 20% minority interest in Vepymo. By signing a letter of intent, the two companies have given a strong signal that their collaboration regarding the breeding and distribution of Isa Brown, Bovans Brown and Dekalb White will be further strengthened.
calendar icon 22 January 2016
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“We are very happy about this step,” says Hans Pyfferoen, Manager of Vepymo. “There is now 100% clarity among our buyers and our staff that Vepymo is, and will continue to be, an important link between the breeding farms and the poultry farmers in North West Europe.”

“Vepymo is a leading player in the European network of hatcheries and is responsible for the distribution of the Isa, Bovans and Dekalb brands,” says Servé Hermans, Director of the Layers Business Unit of Hendrix Genetics. “Our collaboration has always been excellent and this strategic cooperation will only improve this,” he added.

As signified by the naming of each company, Vepymo and Hendrix Genetics are companies built from the strength of the family unit. “The family origin of our businesses gives us a great platform of shared values and culture on which to build.” Pyfferoen says.

The Belgian hatchery and rearing organisation of Vepymo supplies 17-week old hens, day-old chicks and hatching eggs, and is the market leader in Belgium. Vepymo has a Dutch subsidiary with a strongly growing market share in the Netherlands. Furthermore, the company is active in Germany and, through its sister company Incubel, is active in several export markets in the Middle East, Africa and Russia. In order to supply high-quality layers to poultry farmers, Vepymo put a new “state of the art” hatchery into use in Poppel, Belgium, in 2012.

Hendrix-Genetics is a global market leader in animal genetics. In the layer sector our brands include ISA, Dekalb, Bovans, Shaver, Babcock and Hisex. From modern breeding centres in the Netherlands, France and Canada, these brands are distributed worldwide via its network of aligned hatchery operations. Hendrix Genetics contributes to the sustainable and profitable production of eggs by the continual improvement of egg quality, hen health and laying performance. The breeding target is for 500 first-grade eggs in 100 weeks per hen placed.

Ludmila Starostina

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