New Research and a New Look for Novus at IPPE 2017

US - Novus International, Inc. heads to the International Production and Processing Expo (IPPE – January 31-February 2) in Atlanta, Georgia, with new research to support protein producers’ quest of feeding the world. The Company will also unveil a new tradeshow booth design.
calendar icon 23 January 2017
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Prior to the expo opening, the International Poultry Scientific Forum (IPSF) will see nine presentations from Novus scientists. Topics range from nutritional solutions to Salmonella Heidelberg and Eimeria, to the successful use of antioxidants to alleviate woody breast myopathy in broiler meat. “We are continually refining our research approach to meet the needs of today’s producer”, stated Dr. Mercedes Vazquez-Anon, Senior Director of Animal Nutrition and Facilities at Novus. “Nutritionists are tasked with finding new solutions to old problems, and we hope that Novus can be a trusted resource for research and innovative approaches to animal nutrition.”

For a full list of Novus research presentations at IPSF, visit

A new year means a new look for the Novus booth at IPPE. Attendees can still look for the familiar “Novus Globe” and banner hanging from the rafters. This year it will lead them to a bright new booth in Hall B, designed to provide ample seating areas and the opportunity to speak with a Novus expert or two. Visit the Novus booth (Hall B, #7945) on Tuesday afternoon, beginning at 4:00 P.M. EST, for drinks and a fun surprise to help you Realize the Hidden Value of Novus solutions.

On Wednesday, Novus welcomes you to reconnect with friends and colleagues, and celebrate another successful year in the animal nutrition industry. Cocktails, food and a diverse group of poultry industry professionals await you!

  • Wednesday, February 1, 5:00 P.M. EST
  • Omni Hotel, North Tower, Dogwood Room

For additional information on Novus-related events at IPPE, visit

Ludmila Starostina

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