EuroTier releases 2024 guiding theme

“We innovate animal farming” is the theme for 2024
calendar icon 25 January 2024
clock icon 3 minute read

"We innovate animal farming" is the guiding theme of this year’s EuroTier, the world's leading trade fair for professional animal husbandry and livestock management, held in Hanover, Germany from November 12-15. 

Organised by the DLG (German Agricultural Society), EuroTier will once again be the central venue for international farmers, contractors, distributors and other experts from science and practice. Key focus areas include animal welfare, animal health, sustainability, emission reduction, breeding, livestock management, feeding, digitalisation, farm management, processing and marketing. Exhibiting companies will present a comprehensive overview of innovations, solutions and established standards for cattle, pig and poultry farming.

Information on sheep and goats, boarding horses, aquaculture, alternative proteins and direct farm sales round off the exhibition and technical program. The international poultry industry will be joining the World Poultry Show, once again held at EuroTier. EnergyDecentral, the international trade fair for decentralized power generation and agricultural energy, and the Inhouse Farming Feed & Food Show, DLG's new platform for self-contained agricultural and food systems of the future, will be held parallel to the world's leading trade fair.

Current social and political demands, greater concern both for the environment and for the welfare of animals pose challenges for the future of livestock farming throughout the world. EuroTier will show that these challenges can best be met by the livestock industry which provides new technological solutions and modern equipment designed to further the sustainable development of this high-growth sector of the economy.

"Under the guiding theme 'We innovate animal farming', exhibitors at EuroTier 2024 will present a variety of ways in which new and innovative approaches and strategies can be used to improve the efficiency, sustainability and ethical standards of animal husbandry," said Ines Rathke, project manager of EuroTier, describing the central importance of EuroTier for international livestock farming.

Innovation platform for the global livestock industry

As the innovation platform for the global livestock sector, the EuroTier trade fair offers a complete overview of innovations and established standards, including technical solutions for cattle, pig and poultry farming. The EuroTier trade fair portfolio covers products and services for the entire value chain for the production of animal-based foodstuffs, including complete husbandry systems, genetics, feed, climate and environmental technology, milking and cooling technology, manure removal, transportation, operating resources, accessories, processing, distribution and marketing for agricultural production.

International technical program addresses topics of the industry

Under the guiding theme "We innovate animal farming", the DLG, together with international partners, will present a high-quality technical program with several hundred events, including conferences, on the current focus topics of the livestock sector:

  • EuroTier events like the “TopTierTreff” (English: “Top animal venue”) where international dairy and beef breeding organisations present live animals,
  • Autonomous and automatic systems play an increasing role in the sector. The “Barn-Robot Event” presenting feed pusher robots for cattle housing
  • Interactive events will take place on the dedicated “Expert Stages” featuring talks on topics and strategies across poultry, cattle, pig, horse, decentral energy as well as agriculture and food systems.
  • In the new "AI in the poultry house spotlight", exhibitors will present innovative solutions for improving animal welfare, animal health, performance and energy efficiency in poultry production.
  • A new spotlight in the pig sector focuses on the "curly tail" and presents industry solutions as well as best practice examples from a range of countries.
  • The cross-species spotlight "On-farm slaughter" presents novel mobile slaughter units that enable slaughter to take place on the farm.
  • The conference program, the International Cattle & Pig Event, the International Poultry Conference, the associated Poultry Event and the Animal Health Event offer a mix of international keynote speeches, round tables, award ceremonies and subsequent get-togethers.
  • The "agrifood start-ups" area presents innovative industry solutions from startup companies and is also networking area attracting investors.
  • In the DLG.Prototype.Club, teams of software engineers solve technical challenges set by exhibitors and present their prototypes.
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