Trouw Nutrition launches carbon reduction initiative for measuring sustainability efforts
Trouw Nutrition's new program is data-driven and helps producers understand their carbon footprint and strategies for improvement
27 May 2026
2 minute read
By: Addressing the growing pressure on the egg industry to deliver on multiple fronts at the same time like sustainability, animal welfare, improving efficiency and profitability whilst producing eggs at an affordable price, Trouw Nutrition announces the launch of its Carbon Reduction Program Layers. The program is a comprehensive, science‑based approach designed to help the egg industry measure, report and reduce the carbon footprint per kilogram of eggs, without compromising performance or economic viability.
Together with our Layer Longevity Program, the Carbon Reduction Program Layers contains advanced nutritional solutions, digital decision‑support tools and expert‑led implementation strategies. These elements support the egg industry from early rearing through to extended laying cycles, enabling a more competitive and environmentally responsible egg value chain.
Turning data into actionable impact
At the heart of the program is a data‑driven, tailored approach. Using digital tools such as MyEggPrint and MyFeedPrint, the egg industry can establish a clear baseline of their carbon footprint, identify emission hotspots and evaluate the impact of optimisation strategies across nutrition, feed sourcing, energy use and animal performance.
The program supports:
Measurement and reporting of emissions per kilogram of eggs
Scenario analysis to assess the impact on productivity, profitability and carbon footprint
Long‑term roadmaps with measurable KPIs to support continuous improvement
Independently verified since 2025, MyEggPrint enables transparent decision‑making and supports reliable monitoring and reporting aligned with evolving sustainability expectations.
Feed efficiency as a key lever for carbon reduction
Feed typically represents the largest share of both production costs and carbon emissions in egg production. The Carbon Reduction Program Layers focuses on precision nutrition and responsible feed strategies to deliver measurable improvements in feed conversion and egg output, directly reducing emissions per kilogram of eggs.
The program includes tailored nutritional solutions across every life stage of the laying hen, supporting:
Optimal development during rearing
A rapid and stable onset of lay
Sustained eggshell quality and persistency during peak and late production
Maximization of genetic potential through extended laying cycles
By improving efficiency and longevity, producers can reduce replacement rates, increase lifetime egg output per hen and lower the carbon footprint of production.
Expert guidance and collaboration across the value chain
Beyond tools and products, the Carbon Reduction Program Layers provides expert guidance and partnership, offering ready‑to‑implement strategies adapted to each producer’s starting point and ambitions. By fostering collaboration and knowledge‑sharing across the egg industry, the program empowers stakeholders to meet environmental targets and unlock new opportunities—such as sustainability‑linked financing and retailer initiatives.
Supporting a sustainable future for egg production
The Carbon Reduction Program Layers reflects Trouw Nutrition’s commitment to enabling sustainable, profitable animal production. Aligned with its purpose, Feeding the Future, the program supports the egg industry in meeting global demand while actively reducing environmental impact.
Egg producers interested in understanding the environmental impact of their feed or eggs are invited to take the next step. By completing the online form, participants can enter for a chance to receive a free carbon footprint assessment and begin their journey towards a more sustainable, future‑proof operation.
