Mr. Garvey (55), has 30 years' experience in the UK broiler market, with Sun Valley, among others. For the past five years, he has worked for Cargill on international assignment.

"Mr. Garvey's extensive poultry experience is a perfect fit with Pas Reform's ambitions in the UK and Ireland," explains Pas Reform's president, Bart Aangenendt. "Although our incubators have been supplied in both these countries for many years now, we have not been fully represented in these important markets over the past couple of years.

"With the addition of Mr. Garvey to our team, we will be in a much stronger position to better support our existing customers with the same close, cooperative partnerships that we offer in other parts of the world at local level, while at the same time focusing on further growth."

Garvey will represent Pas Reform's full range of products, including Smart incubators, hatchery automation systems and hatchery climate control systems - with the full backing of Pas Reform's Sales, Project Management and Training facilities, the Pas Reform Academy, in Holland. Because of his extensive broiler growing experience, Mr. Garvey will also be instrumental in registration and the management of field trials with Pas Reform customers, following the installation of their Smart incubation systems.

"Pas Reform has really emerged as a leader and innovator in the last few years," says Garvey, "and I am delighted to be joining what is clearly a very dynamic and ambitious team.

"The new Smart incubation system is opening up many new opportunities for the company. The system is already in place with one of Europe's largest broiler integrators in the UK, where it is demonstrating significant improvements in hatchability and post hatch performance.

"I think the future for Pas reform and Smart in the UK and Ireland looks very bright indeed."

Danny Garvey can be contacted at:
14 Isleworth Drive
Chorley, Lancashire
PR7 2PU
UK
Telephone/Fax +44 1 257 263 058
Mobile +44 7 888 744 578
E-mail [email protected]

Source: Pas Reform - 24th January 2006