Constant Watch on Asda's Turkeys

UK - One supplier of Christmas turkeys to leading supermarket, Asda, has put the birds under 24-hour guard.
calendar icon 8 December 2009
clock icon 2 minute read

Traditional Norfolk Poultry, the major supplier of Asda's free-range organic turkeys, has placed its Christmas stock under a 24-hour security watch to guard against thieves, reports Talking Retail.

Asda said the birds could fetch sizeable amounts on the black market and increased consumer demand for turkeys this year had led farmers and retailers to take extra precautions to thwart rustlers.

Most of this year's turkeys from Asda were born in mid-July so are now six months old.

Mark Lawton, customer planner Fresh Meat and Fish said: "Day and night, our security guard has a bird's eye view of our precious gobblers. Turkey rustling is a problem for all farmers but we prefer to be vigilant at all times."

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