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Big Dutchman Expands Sales Force in China

by 5m Editor
3 August 2011, at 11:53am

CHINA - Big Dutchman has appointed Richard Armstrong as Technical & Sales Director for the Poultry Division. He will be based in the Beijing Sales Office.

Prior to joining Big Dutchman China, Richard Armstrong worked as Production Manager/Operational Manager in a variety of companies from grandparent to parent stock in the breeder industry for more than 20 years, and he has achieved solid experience in all aspects of breeders, hatcheries, broilers and farm services and planning. In his last position with Supreme Foods Group in Saudi Arabia, he was in charge of 16 breeder farms and five hatcheries.


Richard Armstrong

Brian McCawley, President of Big Dutchman China, said: "In his new role, Richard will focus on managing the Meat Sales force and develop new business within the region. We look forward to Richard joining our team. His technical background combined with his rich management experience in the poultry industry, will align us with our plans in offering best support and available solutions to our customers.

"With the fast growing levels of business activity in the poultry industry in China, the expansion of its sales force, once again, reflects Big Dutchman's commitment to the region."