MSD Animal Health Offers New Tools, Services to Poultry Producers

GLOBAL - New customer tools and services from MSD Animal Health are helping poultry producers benchmark, identify and track improvements on their operation.
calendar icon 26 January 2015
clock icon 2 minute read

Bill Vaughn, Global Poultry Marketing Director at MSD Animal Health, shares how MSD is focusing on customer needs.

An example of the tools available to producers is the Convenience Program Audit, which has been designed to help the poultry industry control respiratory diseases starting at the hatchery, improving their vaccination process and performance enhancement.

The Convenience Program is designed to meet the farmers’ current and future needs for process improvement and performance enhancement.

The Convenience Program starts in the hatchery, with choosing the right combinations of vaccines and the most favorable route of application. Together these factors reduce stress and improve the birds’ breathing from the beginning.

The method of vaccine timing introduced through the Convenience Program is to combine in-ovo and day-old vaccination application. This provides earlier and longer protection.

Sarah Mikesell

Editor

Sarah Mikesell grew up on a five-generation family farming operation in Ohio, USA, where her family still farms. She feels extraordinarily lucky to get to do what she loves - write about livestock and crop agriculture. You can find her on Twitter or LinkedIn.

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