Launch of Cobb Champion Award

GLOBAL - Exceptional performance at all stages in broiler production is recognised by Cobb Europe in a new Cobb Champion award for the Europe, Middle East and Africa region.
calendar icon 26 August 2016
clock icon 3 minute read

Winners of the Cobb Champion Awards for breeder performance – from left Tore Mercan, sales and technical director, Cobb Europe; Charles la Maitre, Eagle’s Pride Group; Lindani Hlongwa, RCL Foods; Arend Kuipers, Eagle’s Pride Group; Greg Hart and Loveson Muebi, Quantum Foods, and Pieter Oosthuysen, key account manager, Cobb Europe.
We are sorry to report that since the presentation Arend Kuipers has passed away. Cobb’s condolences go to his family, friends and colleagues.

The targets are individual farmers and companies whose results – in chick numbers, hatchability or broiler performance – put them among the best three performing flocks within the region for each category.

Stephan Klaassen-van Husen [right], Wimex production director, presented with the plaque by John Vincent, Cobb Europe quality assurance director

“Many of our customers are consistently achieving standards that rank them among the top performing in the world,” said Tore Mercan, sales and technical director for Cobb Europe. ”We have set up this new Cobb Champion status not only to recognise and reward this level of performance, but equally to encourage others to aspire to such achievement.

The award winners are presented with a decorative plaque for display on the farm and a crystal trophy for the production manager, together with a range of exclusive Cobb branded items.

Nigel Wittrick [left] manager of the Wickham Skeith farm of
Hook2Sisters in Suffolk, UK, receives the plaque from Tom Procter,
Cobb Europe account manager in UK and Scandinavia

Gregory Hart, head of Quantum Foods breeder division at Wellington, South Africa, commented: “The award does mean a lot to our company, myself and our team of managers and suppliers who form the synergy to achieve these results. The rearing, laying and hatchery managers were present and they, too, mentioned their appreciation and the pride they felt in being part of the team that achieved these results.”

The initial winners are:

Breeder performance

South Africa - Eagles Pride (Pty) Ltd South Africa - Quantum Foods
148.8 chicks/ breeder to 60 weeks 144.61 chicks/breeder to 60 weeks

South Africa – RCL Foods
142.81 chicks/breeder to 60 weeks
Farm manager Lindani Hlongwa
Production managers Canzius Le Roux and Alan Reddy


Germany – Wimex, Zwethau farm Germany – Wimex, Falkenhain farm
Average hatchability 90.7% Average hatch 90.06%
Farm manager Loretta Petzsch Farm manager Bärbel Bockschütz

Broiler performance

UK – Hook2Sisters, Wickham Skeith farm
Age 34.5 days, liveweight 2.21kg, feed conversion 1.52,
Farm manager Nigel Wittrick

Ludmila Starostina

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