Aviagen Hosts Ross Saudi Arabian Customer to Share Opportunities, Best Practices

Aviagen® recently welcomed Ross® 308 customer Al Watania and Pure Breed – Al Watania’s supplier and the exclusive distributor for Ross 308 in Saudi Arabia – to its Turkish business unit Aviagen Anadolu.
calendar icon 5 July 2017
clock icon 3 minute read

The visit was organized by Aviagen’s Middle East and Africa (MEA) distributor support team and Pure Breed. Attendees included Al Watania’s Vice President of Production Mohamed Al Shaya, Production and Project Manager of Al Watania Abdelhafed Alqaisse, and PureBreed CEO Moeen Alkhatib. The aim was for Al Watania to see the latest developments in poultry housing suitable to the disease and temperature challenges of the Middle Eastern environment and to see the production of biosecure feed first-hand.

The delegation viewed Aviagen Anadolu’s state-of-the-art grandparent farm and recently completed stand-alone feed decontamination unit, built to further improve biosecurity by producing pathogen-free feed for Turkish grandparent farms. Representatives also met with Aviagen Anadolu teams to discuss best operational and production practices, biosecurity and modern developments in poultry house construction.

International Commercial Manager for Ross MEA, Bulent Tanyildizi, commented, “Supporting our key customer and distributor Pure Breed was at the core of this trip. It was also an ideal platform to share the latest information and technology, harness our extensive global industry knowledge and discuss opportunities and synergies between Al Watania, Pure Breed and Aviagen. The visit also provided a unique opportunity for our Saudi Arabian customers to learn about Aviagen Anadolu’s investment in its state-of-the-art facilities to ensure the supply of pathogen-free parent stock for the Turkish market. We thank Al Watania and Pure Breed for their continued loyalty and Aviagen Anadolu for its hospitality, and look forward to future field visits like this.”

About Aviagen

Since 1923, Aviagen® has established itself as the world's leading poultry breeding company, developing pedigree lines for the production of commercial broiler chickens under the Arbor Acres®, Indian River®, and Ross® brand names. The Rowan Range® and Specialty Males® are specialty breeding stock from Aviagen that offer greater flexibility for customers to meet specific or niche market requirements. The company is based in Huntsville, Alabama, USA with a number of wholly-owned operations across the United Kingdom, Europe, Turkey, Latin America, India, Australia, New Zealand, and the U.S., and joint ventures in Asia. Aviagen employs more than 3,900 people and has a distribution network serving customers in over 100 countries.

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