The newly relaunched Chicken Check-in website aims to answer the public’s questions about America’s number one source of protein through interactive and information-rich content. The website now hosts virtual reality farm yours, hatchery and processing plant tours, video content, fact sheets, infographics and FAQs.

When NCC first introduced Chicken Check-in in 2015, it was among the first resources in the industry to offer a consumer-friendly and transparent look at chicken production in the US. Today, Chicken Check In is a constantly evolving resource for both consumers and foodservice.

The refreshed site offers consumers and other visitors information resources such as:

• How broiler chickens are commonly raised and produced in the US
• Chicken nutrition
• Sustainability innovations
• Industry statistics
• Perspective from chicken farmers and others working day-to-day to produce chickens
• Safe handling and preparation tips
• Chicken recipes