Cobb’s 2020 highlights show commitment to customers, quality, and progress

calendar icon 25 January 2021
clock icon 3 minute read

As 2020 posed challenges to the poultry industry, Cobb adapted to continue its tradition of delivering quality expertise and products to customers. Through virtual webinars, technical articles, and many more resources, the world-leading experts at Cobb continue to help customers make quality protein accessible, healthy, and affordable worldwide during the COVID-19 pandemic.

“At Cobb, we work hard every day to stay connected with our customers and help them succeed,” said Stan Reid, interim president. “In 2021, we will provide customers with even more technology, resources, and expertise that will help move the industry forward.”

Cobb’s top five 2020 news highlights include:

  1. Cobb Delivers Expertise Virtually: Managing global challenges is nothing new to the technical team at Cobb. When the COVID-19 pandemic challenged in-person technical seminars, the Cobb regional teams adapted by creating several online series of webinars designed to cover the technical issues needed most by those in the poultry industry. Read more here.
  2. Cobb Poised for Growth With Research Farm Expansion: Cobb made a significant investment in research and development by expanding its Bear Hollow pedigree research farm in Southwest Missouri. The company purchased more than 750 additional acres to more than double the size of the farm. This investment reinforces Cobb’s commitment to continuing progress and helping to support a sustainable supply chain of healthy and affordable broiler breeding stock worldwide. Read more here.
  3. Cobb Makes Resources Available to the Poultry Industry: In only one year, professionals worldwide accessed Cobb’s online resources more than 30,000 times. This impressive milestone includes just a snapshot of page views and downloads of topic-driven guides, videos, technical articles, white papers, and more. Read more here.
  4. Cobb Launches Biosecurity Resource Hub: Customers from around the globe are tapping into Cobb’s biosecurity expertise through this resource hub. Available at, the hub includes a wide range of free resources, such as videos, posters, and articles. This biosecurity section was built to be simple and provide a great user experience. Read more here.
  5. Cobb Experts Publish More than 40 Technical Articles: Cobb kept customers informed in 2020 through a wealth of technical information and industry best practices. The world-leading experts at Cobb published nearly 50 technical articles covering biosecurity, maximizing breeder performance, egg sanitation and storage, and many more. Read more here.

The company remains focused on supporting more yield, better feed conversion, and healthy flocks for customers in 2021. Cobb will continue to make more resources available. Visit to stay up to date with some of the best and latest information in the industry.

Laurence Williams

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