“EuroTier is the ideal venue for business contacts with Western and Eastern Europe, becoming an international forum for the many fields of poultry and animal husbandry generally,” says James Truscott, director of Cobb Germany, the breed’s franchise distributor for 21 countries in central and Eastern Europe.

“The show is, we believe, the year’s top event for all involved in livestock production and management worldwide. It’s the only international exhibition in Europe covering all areas of the sector, including aquaculture, and benefits from being at the world’s largest exhibition grounds in Hanover.”

The last event in 2010 attracted 140,000 visitors and more than 1,900 exhibitors from 46 countries.