According to the North America Poultry Feed & Feed Additive Market Report from Micro Market Monitor, the market is estimated to grow from around $48,103.5 million and $1,702.6 million in 2013 to $66,238.4 million and $2,303.3 million by 2018, at a CAGR of 6.6 and 6.2 per cent, respectively, between 2013 and 2018. The poultry feed and feed additives market in North America is growing due to the increasing demand for meat products.

North America is one of the largest consumers of poultry feed and feed additives, according to the report. The market is mainly driven by high growth potential in the Mexican and Canadian markets, while the US market is focused on new, efficient and safer animal poultry feed and feed additives.

Research on flavoured poultry feeds are being carried out in North America. Flavoured poultry feeds might improve the management of broilers and layers as the palatability and performance of birds is expected to improve with consumption of such feeds.

The US is the leading consumer of poultry feed & feed additive in North America with a share of around 83.6 and 85.1per cent, respectively, of the total revenue in 2013. The broilers feeds segment has the largest market share in poultry feed while antibiotics segment has the largest share of poultry feed additives.

The report studies the various segments of the market, emphasising on the market size in terms of value and volume.

The report also identifies and studies the extent of impact of the various market drivers and restraints during the forecast period.

Other highlights of the report include the competitive landscape and the various strategies planned and implemented by companies in order to expand their market presence and share. It also outlines the various growth opportunities that will arise for the market players during the forecast period.